Media Will Eat Itself

How social media empowers PR and marketing, with Drew Benvie

How social media empowers PR and marketing, with Drew Benvie
Shaun Weston talks to Drew Benvie of Battenhall about social media over the last decade, and what it means to be an authentic influencer.

In episode 7 of Media Will Eat Itself, I talk to Drew Benvie, founder and MD of communications agency Battenhall, and an early adopter of social media in mainstream marketing and PR campaigns. Drew’s claim to fame is that he kicked off the Wikipedia page for social media!

The conversation will cover how social media has changed over the last decade or so, what it means to be an authentic influencer, and what clients look for in a modern communications agency.

Read more ...

Work with me on your next project.

Copywriting.
Become a thought leader with my help, or nail website copy that converts.
Podcasting.
Be an influential voice in your industry with my help.
Private podcasting.
Create a more engaged workplace with an internal comms podcast.