Media Will Eat Itself

How to start a graphic design business, with Christian Day

How to start a graphic design business, with Christian Day
Shaun Weston talks to Christian Day, who runs Knight Studios, a digital brand, content and experience agency.

Welcome to episode 6 of the Media Will Eat Itself podcast.Christian Day runs Knight Studios, a digital brand, content and experience agency. Clients include the NBA, Adidas, Chelsea Football Club and Google. He describes the design agency as “intentionally small”. The show opens with Christian explaining the rationale behind this statement.

We also talk about the design industry, magazine publishing, adaptable skills sets, client expectations, After Effects, SnapChat and being your own boss.

Find out more about Christian at the Knight Studios website,or follow him on Twitter or LinkedIn.

Show notes

0:00 The show starts here!

0:51 Keeping the business intentionally small.

4:39 Big clients are just the same as us.

7:07 How Christian became a designer.

9:19 How did the design industry change while at Future Publishing?

13:14 Are magazines still relevant?

16:04 Being your own boss, client expectations and speed of delivery.

18:31 The benefit of having a broad set of skills and being adaptable.

22:30 Using experience and known processes.

23:48 Branding yourself.

25:30 What would Christian change about his business?

28:35 Advice for young graphic designers: be nice and word hard.

30:59 How to contact Christian Day.

Photo by Bank Phrom on Unsplash

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